used Red Wings away Federov jersey

DETROIT RED WING JERSEY, VINTAGE FEDEROV # 91


ended - Sunday, May 18, 2008

Auction grade: C+

Starting bid: $14.95

Final selling price: $44.75


Up for sale in this eBay auction is a used road hockey jersey for Federov (# 91) of the Detroit Red Wings.

The title' for this auction doesn't look that bad. Apart from not having it in all capital letters, I would also add "road" and/or "away" in front of the word "jersey", and if there's still room available in the title, "hockey" is always a good word, too.

The auction's description needs to be rewritten so that it's easier to read and follow what the person is saying. The red lettering wouldn't have been my first choice for the color of the text, but I appreciate the seller using it for the spirit of the hockey team.

"I HAVE 2 OF THESE AND DECIDED TO SELL ONE."

I would have left out that piece of information. The seller already mentioned that this is in good condition. Not excellent, but just good. Now that we know that the seller is holding back one of these jerseys for himself, we also know that he's holding back the better of the two jerseys. Psychologically, as a buyer, I don't like the feeling of placing a bid on a used and most likely inferior item.

"WE HAVE A GREAT HOCKEY TEAM, BUT NOT MANY JOBS HERE. I WILL BE SELLING OTHER ITEMS ALSO."

Again, the seller is being too wordy about non-auction related material. This is the seller trying to use sympathy to sell this jersey. We all have our own problems and it's no secret that Detroit's economy has been going down the drain for the past many years. That's what happens when incredibly corrupt people are elected into the local and state public offices and nobody stands up to stop them from their evil ways. Detroit has been going downhill and seeing increasing crime and corruption ever since the 1960s. Again, this isn't exactly a new trend for the once great American city. I'm originally from that city and most of my relatives still live in the Detroit-metro area.

Getting back to the auction, this seller needs to stay on topic and focus on selling the jersey. It wouldn't hurt if the seller mentioned anything specifically wrong with the jersey (any dirt, tears, fading, etc.) and why it's only in "good" condition. The seller could have also listed a brief biography and some of Federov's stats from when he was with the Red Wings.

Even when selling on eBay, it's still necessary to get the buyer all pumped-up and eager to place a bid. I don't have that feeling when looking at this auction. The pictures are pretty good and it's nice seeing a classic Red Wing's jersey available for sale, but with the seller's bland attitude and text style there's no sense of urgency anywhere.

Overall, this isn't that bad of an auction and the price looks pretty good. With a few minor updates to the title and a general rewriting of the main body of text this should bring in some serious buyers.