The Grinch pencil / straw topper

DR SEUSS THE GRINCH WHO STOLE CHRISTMAS PENCILTOPPER 3"


ended - Thursday, February 21, 2008

Auction grade: C+

Starting bid: $0.95

Final selling price: $0 - no bids


Up for sale in this eBay advertisement is a collectible pencil topper of the Grinch from the Dr. Seuss "How The Grinch Stole Christmas" animated movie.

The title of the auction isn't bad, but it does need some adjusting. First, I would not make it in all caps like it is now. "Grinch", "Seuss" and "pencil topper"would be fine being in all caps, but the other text is not necessary. The "who stole christmas" part isn't necessary being worded the way it is now. If the seller wants to keep some of that information in the title, it's much better to word it the way it appears on the book and animated move: "How The Grinch Stole Christmas." You'll end up with a few more search results that way.

It's also worth it to split apart "penciltopper" and just do "pencil topper". I would also add the word "straw", since many straws and pencils have the same diameter, and children would enjoy using it on either one.

The main body of text isn't bad. I personally don't care for the look and feel, but that's just my opinion. The important things are to A) use key words and phrases, and B) not make it annoying. If it doesn't make it into the title of the auction, you'll definitely want to mention the book and movie titles in the main body of text. In this case I would do quick research and find out every story, TV show, and movie that uses Dr. Seuss's Grinch character and list them in the description.

This isn't just important for eBay searches, but for general Google searches as well. eBay auctions are listed in the Google database, so people searching for common terms in that search engine can still easily find ways to the eBay auction. This is just that much more traffic to your advertisement. More traffic = a greater chance for a high final selling price.

The dual picture showing the pencil topper from two angles is a very good idea. The only problem is that I cannot tell what the other character is on the Grinch's foot. Is that a bird, dog, person, or other type of Seuss character? It's hard to tell. If you can properly identify that character, then that information definitely goes into the auction, too.

Overall, this isn't that bad of an auction. It isn't spectacular like some of the other ones I've reviewed, but it's certainly not one of the worse ones either. A few minor edits and additions will make this into a much better and higher traffic advertisement.