1982 U.S. coins proof set

1982 UNITED STATES PROOF SET !


ended - Saturday, March 22, 2008

Auction grade: C

Starting bid: $5.00

Final selling price: $5.00


Up for sale in this eBay auction is a 1982 proof set of U.S. coins. The coins are displayed in a holder and are in uncirculated condition.

In addition to taking the title off of all caps, the seller needs to add in key words such as "coin", "rare", "historic", "collection" and possibly even "uncirculated". Those are all relevant search terms (though some will debate as to whether or not they can be classified as rare and historic) and it will increase the number of search results. For best effect, I would definitely use the term "coin collection".

The auction's description is where the seller becomes very unprofessional. With the combination of the all capitalized text and various color patterns, it's as if the seller is copying universal auction text and just changing the blue parts to fit this auction. It looks tacky and just downright weird. This could also just be the seller's attempt at being creative. Either way, it doesn't work here in this auction.

The description is also where the seller dropped the ball and is going to miss being in a lot of searches. The seller should have listed every type of coin on the auction along with the presidents and scenes on each coin. It only takes a minute, but the possibility of drawing in other bidders not even looking for coins is enormous. Bullet points with each coin would probably be the best way to list this information.

The pictures look pretty good. I like how the seller is showing us both sides of the set of coins. That part looks fine.

It looks like the pricing probably won't go much higher than the current bid. By the time you combine the bid with the shipping price, you're in the price range that other sellers are using both on and off of eBay. Unless you're selling hundreds of small items each day, you're not going to be able to retire early selling low priced items like this on eBay.

Overall, the title and description need quite a bit of attention. Adding in those extra key words and descriptions will only help give the seller's auction the attention that it deserves. It's hard to make a sale when nobody knows that you're there.