Monday, March 3, 2008

Nikon Coolpix S1 digital camera


Nikon Coolpix S1 5.1 Megapixel


ended - Tuesday, March 4th, 2008

Auction grade: B+

Starting bid: $0.99

Final selling price: $28.00


Up for sale in this eBay auction is a used Nikon Coolpix S1 compact digital camera. In addition to listing some technical details, the seller also mentions a couple of problems with the camera.

The title of this auction does a good job mentioning the manufacturer and model, but the seller forgets to include key words such as "compact" and the critical "digital camera." The advertisement will receive much more exposure by mentioning the type of item in the title. Key words are critical in the title!

The main body of the auction is neatly laid out and easy to read. Certain details about the camera are easy to find. I appreciate the seller's honesty when he mentions the problems and missing equipment. The malfunctioning flash and mysterious circles in some photos will turn away most bidders. It could be user error like the seller says, but with an instruction manual and with most point-and-shoot cameras being very simple to operate, I would say that this is most likely a more serious problem with the camera.

For this auction, I would have liked to know how long the seller has had the camera and roughly how often it was used. Digital cameras aren't known for having the longest lifespans, especially when people take them on vacation.

Apart from adding key words to the title, the seller also didn't mention any shipping information. There's no mention on how much you'll have to pay to have this camera shipped from Columbus, Ohio.

Overall, this is a nice looking and well organized auction. A few changes will help bring in more potential bidders. I do give this seller credit for trying to sell a possibly damaged camera on eBay, knowing full well that the final price might be next to nothing.